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The month of October has shown some positive results overall. As the first full month of results since beginning our optimisations and off page work, we have been able to see a 61 position jump for the GMB appearing on Google for the keyword ‘plumber cranbourne’. While we have seen some very small 1-4 position movements in the opposite direction, this is to be expected at this stage. We will be working on our off page strategy through the month of November to ensure we can maintain these newly established positions while also moving them towards the top 3 positions in the map pack as this is the most valuable position to be in for the business to receive new leads.