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Morgan Street Dental Centre – February 2022 Monthly Report

by | Mar 7, 2022 | Morgan Street Dental Centre | 0 comments

Manager

February is a strong month for the SEO campaign as keyword rankings secure top positions of first page results. We’re pleased to report that 2 of this month’s target keywords ‘dental implants Wagga Wagga’ and ‘orthodontics Wagga Wagga’ are in the top 1 spot of first page results again this month. Trailing close behind is the keyword ‘dentist Wagga Wagga’ which successfully retained its top 5 ranking of first page results. The number of keywords joining the coveted top 3 positions of first page results has jumped to 37 keywords from last month’s 30 keywords, while 11 keywords join the top 4-10 positions of first page search results. User site traffic is satisfactory at 1,961 users despite the very slight 7% dip. 1,599 users out of the 1,961 users are from the organic search channel. The SEO campaign was also able to complete on-page optimisations for the keyword ‘orthodontics Downside’. We’re looking forward to seeing upward movements in its ranking in the coming weeks. Through March, we plan to concentrate our optimisation efforts on the keyword ‘orthodontics Springvale’ given its significant monthly search volume and see its ranking boosted closer to the top positions of first page search results.

SEO Analysis

  • 37 keywords ranking in top 3 (first page) results
  • 11 keywords ranking in top 4-10 (first page) results
  • Keyword ‘dentist Wagga Wagga’ ranking in 5th position (first page)
  • Keyword ‘dental implants Wagga Wagga’ ranking in 1st position (first page)
  • Keyword ‘orthodontics Wagga Wagga’ ranking in 1st position (first page)
  • In February, we completed on-page optimisation with a focus on the keyword ‘orthodontics Downside’.
  • Through the month of March, we will focus our on-page optimisation on the keyword ‘orthodontics Springvale’ as it has significant monthly searches and has yet to rank closer to the first page of Google search results.