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The month of June has produced a variety of results with a few wins and dips that can be used as areas of improvement for the coming months. To start, there has been a massive increase in overall website traffic worth 98.3%. This has been fantastic to see, especially with the organic (SEO) channel bringing in the majority of users and growth! Unfortunately, there has been a slight drop in the overall SEO ranking which can be attributed to three keywords that have dropped down from the top 3 positions to the top 4 to 10 positions. Fortunately, all of these can still be found on the first page of Google search results. For the below listed targeted keywords, we have noted two of the five targeted keywords are in unranked positions on Google. This is something we expect to see in the early months of an SEO campaign, and we do expect to see these rankings fluctuate and bounce back up to rankings on the first few pages. Through July, we plan to see a further boost in the overall rankings through the use of further on-page optimisations. With this strategy, we do also expect to see a continued increase in website traffic through July.

SEO Analysis

  • 24 keywords ranking in top 3 (first page) results
  • 2 keywords ranking in top 4-10 (first page) results
  • Keyword ‘dentist Wagga Wagga’ ranking in 6th position (first page)
  • Keyword ‘family dentist Forest Hill’ is unranked in the search results
  • Keyword ‘dental implants Wagga Wagga’ ranking in 1st position (first page)
  • Keyword ‘orthodontics Wagga Wagga’ ranking in 2nd position (first page)
  • Keyword ‘dentist Coolamon’ is unranked in the search results
  • For June, we completed on-page optimisation for keyword ‘dentist Coolamon’ and we expect to see movement in the ranking for this keyword in the next few weeks.
  • Through the month of July, we will expand our on-page optimisation strategy to boost more keywords to the first page of Google’s search results.