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Morgan Street Dental Centre – June 2023 Monthly Report

by | Jul 7, 2023 | Morgan Street Dental Centre

Manager Analysis

In the month of June, the SEO Campaign showed promising results and identified areas for further improvement. A total of 35 keywords achieved top 3 rankings on the first page of search results, while 8 keywords secured positions within the top 4-10 range. Notable keyword performances include ‘cosmetic dentist Coolamon,’ ‘dental implants Wagga Wagga,’ and ‘dentist Lloyd,’ all ranking in the 1st position on the first page.

In June, the SEO campaign primarily focused on off-page optimisation strategies, specifically utilising map embeds from Google Maps. These high-quality outbound links have the potential to enhance the website’s overall authority and online presence, thereby improving its search rankings. Moving forward into July, the SEO campaign will shift its focus to on-page optimisation. The targeted keyword will be ‘dentist Forest Hill,’ which faces strong competition, boasts significant monthly search volume, and has yet to secure a strong ranking position. The objective for July is to improve its visibility and bring it closer to the first page of Google search results.

SEO Analysis

  • 35 keywords ranking in top 3 (first page) results
  • 8 keywords ranking in top 4-10 (first page) results
  • Keyword ‘cosmetic dentist Coolamon’ ranking in 1st position (first page)
  • Keyword ‘dental implants Wagga Wagga’ ranking in 1st position (first page)
  • Keyword ‘dentist Lloyd’ ranking in 1st position (first page)
  • Keyword ‘dentist Wagga Wagga’ ranking in 2nd position (first page)
  • Keyword ‘orthodontics Wagga Wagga’ ranking in 4th position (first page)
  • Keyword ‘family dentist Springvale’ ranking in 5th position (first page)
  • In June, the SEO campaign focused on off-page optimisation strategies using map embeds from Google Maps. These are high-quality outbound links that can potentially enhance the site’s overall authority and online presence.
  • Through July, the SEO on-page optimisation will focus on the keyword ‘dentist Forest Hill’ as it has a high level of competition, significant monthly searches, and has yet to gain a strong footing in the rankings. The goal is to bring it closer to the first page of Google search results.