Morgan Street Dental Centre – August 2021
Manager
The SEO campaign for the month of August shows some wins as well as areas for potential. On the site traffic front, we’re pleased to see a 3.4% increase in the average time spent by each user on the site. User site visits have gone down slightly this month however, producing a total of 696 users as August came to a close. Of these 696 users, a total of 484 users are sourced from the organic search channel. Rankings for the keywords ‘dentist Wagga Wagga’ and ‘orthodontics Wagga Wagga’ are satisfactory, with the mentioned keywords positioned in the 4th and 3rd rankings of first page search results. A massive achievement for this month’s campaign is the keyword ‘dental implants Wagga Wagga’, which successfully secured the #1 spot of first page results. A noticeable drop in ranking is the keyword ‘dentist Coolamon’, which dropped to 26th position of third page search results from last month’s 4th position of first page search results. Through the month of September, we plan to boost the ranking of the keyword ‘dentist Wagga Wagga’ closer to the #1 position of Google’s search results.
SEO Analysis
Morgan Street Dental Centre – July 2021
Manager
The SEO campaign for the month of July has been generally successful for keyword rankings. We’re pleased to report that our targeted keyword ‘dental implants Wagga Wagga’ is at the #1 spot of first page results, followed by ‘orthodontics Wagga Wagga’ at 2nd position and ‘dentist Coolamon’ at 4th position. Mixed results can be seen in the number of keywords joining the top positions of first page results, with a slight dip in the number of keywords ranking in the top 3 positions and an increase in the number of keywords joining the top 4-10 positions. Site traffic in July is fairly satisfactory, as can be seen in the 27.2% increase in user visits this month. We will continue to strengthen our on-page strategy this August to boost more keywords closer to the first page of Google’s search results.