Morgan Street Dental Centre – September 2021
Manager
We’re pleased to report that the month of September has produced impressive results for both site traffic and keyword rankings. A massive 30.3% increase in site traffic marks a successful SEO campaign, with 907 users visiting the site this September. Of the 907 users, 737 are from the organic search channel. Keyword rankings are equally outstanding, with keywords ‘dentist Wagga Wagga’ and ‘dental implants Wagga Wagga’ both securing the #1 spot of first page results. Following this huge win is keyword ‘orthodontics Wagga Wagga’ inching closer to the top spot of first page results at 2nd position this month. With these massive leaps in keyword rankings as well as an increase in the number of keywords ranking in the top 4-10 positions this month, we’re optimistic that further strategies we’ll be putting in place will strengthen site and keyword ranking stats in the coming weeks. We’re looking forward to seeing movement in the ranking of the keyword ‘dentist Coolamon’ in particular, after on-page optimisations were completed in September. We will focus our on-page optimisations on the keyword ‘dentist Forest Hill’ through the month of October to boost its ranking closer to the first page of Google’s search results.
SEO Analysis
Morgan Street Dental Centre – June 2021
Manager
The month of June has produced a variety of results with a few wins and dips that can be used as areas of improvement for the coming months. To start, there has been a massive increase in overall website traffic worth 98.3%. This has been fantastic to see, especially with the organic (SEO) channel bringing in the majority of users and growth! Unfortunately, there has been a slight drop in the overall SEO ranking which can be attributed to three keywords that have dropped down from the top 3 positions to the top 4 to 10 positions. Fortunately, all of these can still be found on the first page of Google search results. For the below listed targeted keywords, we have noted two of the five targeted keywords are in unranked positions on Google. This is something we expect to see in the early months of an SEO campaign, and we do expect to see these rankings fluctuate and bounce back up to rankings on the first few pages. Through July, we plan to see a further boost in the overall rankings through the use of further on-page optimisations. With this strategy, we do also expect to see a continued increase in website traffic through July.