Morgan Street Dental Centre – July 2023 Monthly Report
Manager Analysis
In July, the SEO campaign made significant strides towards improving the website’s visibility and ranking. A thorough SEO analysis revealed that 40 keywords successfully reached the top 3 positions on the first page of search results, while 8 other keywords achieved positions between 4th and 10th on the first page. Notably, the keywords ‘cosmetic dentist Coolamon,’ ‘dental implants Wagga Wagga,’ and ‘dentist Lloyd’ secured the top spot on the first page. Additionally, ‘dentist Wagga Wagga’ secured the 2nd position, and ‘orthodontics Wagga Wagga’ ranked 4th, with ‘family dentist Springvale’ closely following in the 6th position.
In the pursuit of continuous improvement, the on-page optimisation efforts primarily centered around the keyword ‘dentist Forest Hill.’ The anticipated outcome is an upward trend in its ranking over the coming weeks. As the campaign moves into August, the focus will shift towards off-page optimisation, with a particular emphasis on leveraging social foundations and strategic link building to enhance the site’s online reputation and overall presence. These actions aim to further solidify the website’s position in search engine results and attract increased organic traffic.
SEO Analysis
Morgan Street Dental Centre – June 2023 Monthly Report
Manager Analysis
In the month of June, the SEO Campaign showed promising results and identified areas for further improvement. A total of 35 keywords achieved top 3 rankings on the first page of search results, while 8 keywords secured positions within the top 4-10 range. Notable keyword performances include ‘cosmetic dentist Coolamon,’ ‘dental implants Wagga Wagga,’ and ‘dentist Lloyd,’ all ranking in the 1st position on the first page.
In June, the SEO campaign primarily focused on off-page optimisation strategies, specifically utilising map embeds from Google Maps. These high-quality outbound links have the potential to enhance the website’s overall authority and online presence, thereby improving its search rankings. Moving forward into July, the SEO campaign will shift its focus to on-page optimisation. The targeted keyword will be ‘dentist Forest Hill,’ which faces strong competition, boasts significant monthly search volume, and has yet to secure a strong ranking position. The objective for July is to improve its visibility and bring it closer to the first page of Google search results.