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My Certifier – January 2022 Monthly Report

by | Feb 7, 2022 | My Certifier | 0 comments

Manager

January brought many more positives for the campaign, with a series of promising results. User visits saw a welcome recovery, increasing by 18.3% with a trend that had several peaks. Of 387 users, 253 arrived through organic (SEO) channels – with 245 of them new. We did see another drop in the site’s average SEO rank by 17.9%, but it remains fairly high at 6.5. We also retained 19 keywords in the top 3 spots of search results, with 6 holding the #1 rank. Half our keywords are on Google’s first page of search results – a very promising sight. January saw us complete on-page optimisations for the ‘building inspection moss vale’ target keyword, which now ranks 16th, up from 38th. This February, we will focus on the ‘building inspection liverpool’ target keyword to see it rise in rankings.

SEO Analysis

  • 19 keywords ranking in top 3 (first page) results
  • 9 keywords ranking in top 4-10 (first page) results
  • Keyword ‘building certifier sydney’ ranking in 8th position (first page)
  • Keyword ‘private certifier blacktown’ ranking in 2nd position (first page)
  • Keyword ‘private certifier Shellharbour’ ranking in 3rd position (first page)
  • Keyword ‘building certifier Kiama’ ranking in 13th position (second page)
  • Keyword ‘private certifier nowra’ ranking in 3rd position (first page)
  • In January, we completed on-page optimisation with a focus on the keyword ‘building inspection moss vale’ which now ranks in 16th position (second page), up from its previous 38th position (fourth page).
  • Through the month of February, we will focus our on-page strategies on the keyword ‘building inspection liverpool’ to bring it closer to the first page of Google results.