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My Certifier – July 2023 Monthly Report

by | Aug 7, 2023 | My Certifier

Manager Analysis

In July, the SEO campaign achieved significant progress for the website. A total of 7 keywords successfully ranked in the top 3 positions, securing first-page visibility and driving valuable organic traffic. Additionally, 5 keywords ranked in positions 4 to 10, further enhancing the website’s presence on the first page of search results. The keywords ‘private certifier Campbelltown,’ ‘building certifier Campbelltown,’ and ‘private certifier Sutherland’ performed exceptionally well, each attaining the top position on the first page. Furthermore, the keyword ‘private certifier Sydney’ secured a commendable 10th position.

However, during the campaign’s focus on the keyword ‘building inspection Penrith,’ some challenges arose. Issues on the website prevented the updates on the targeted page from being saved, which might have been related to a previous hack. Currently, the web development team is actively working to resolve these issues and ensure the campaign’s smooth continuation.

Looking ahead to August, the SEO strategy will shift its focus to off-page optimisation through Google entity stacking. This approach aims to leverage the authority of various Google platforms and services, building a robust network of high-quality backlinks. The goal is to positively impact search engine rankings, enhance website credibility, and boost overall visibility in relevant searches. With this approach, the website is expected to maintain its upward trajectory in search engine rankings and attract more qualified traffic to further grow its online presence.

SEO Analysis

  • 7 keywords ranking in top 3 (first page) results
  • 5 keywords ranking in top 4-10 (first page) results
  • Keyword ‘private certifier Campbelltown’ ranking in 1st position (first page)
  • Keyword ‘building certifier Campbelltown’ ranking in 1st position (first page)
  • Keyword ‘private certifier Sutherland’ ranking in 1st position (first page)
  • Keyword ‘private certifier Sydney’ ranking in 10th position (first page)
  • In July, the SEO campaign centred on the keyword ‘building inspection Penrith’. However, some issues on the site prevented the page updates from being saved. The issues may have stemmed from the previous hack. At present, the WebDev team is finding ways to remedy the issues.
  • For the month of August, the SEO campaign will focus on off-page optimisation through Google entity stacking to leverage the authority of various Google platforms and services. The goal is to link Google properties and build a network of high-quality backlinks that can positively impact search engine rankings and enhance website credibility and visibility.