Manager Analysis
The month of March finished with a slight drop in users to the site, more positively though the majority of these users came from organic SEO and just over half of them were new to the site. The plan to perform on-page optimisation for the keyword ‘building inspection Sutherland’ in March was disrupted by website problems and we pivoted to recovering SEO rankings. During April, the SEO strategy will concentrate on off-page optimisation methods such as leveraging guest posting opportunities to generate more referral traffic and enhance the website’s credibility.
SEO Analysis
7 keywords ranking in top 4-10 (first page) results
Keyword ‘private certifier Campbelltown’ ranking in 5th position (first page)
Keyword ‘private certifier Blacktown’ ranking in 6th position (first page)
Keyword ‘building certifier Nowra’ ranking in 10th position (first page)
Keyword ‘building certifier Kiama’ ranking in 13th position (second page)
Keyword ‘private certifier Nowra’ ranking in 15th position (second page)
In March, on-page optimisation was scheduled for the keyword ‘building inspection Sutherland’.
For the month of April, the SEO campaign will focus on off-page optimisation strategies using guest posting opportunities to create more referral traffic and improve its authority.
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