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My Certifier – July 2023 Monthly Report

Aug 7, 2023

Manager Analysis

In July, the SEO campaign achieved significant progress for the website. A total of 7 keywords successfully ranked in the top 3 positions, securing first-page visibility and driving valuable organic traffic. Additionally, 5 keywords ranked in positions 4 to 10, further enhancing the website’s presence on the first page of search results. The keywords ‘private certifier Campbelltown,’ ‘building certifier Campbelltown,’ and ‘private certifier Sutherland’ performed exceptionally well, each attaining the top position on the first page. Furthermore, the keyword ‘private certifier Sydney’ secured a commendable 10th position.

However, during the campaign’s focus on the keyword ‘building inspection Penrith,’ some challenges arose. Issues on the website prevented the updates on the targeted page from being saved, which might have been related to a previous hack. Currently, the web development team is actively working to resolve these issues and ensure the campaign’s smooth continuation.

Looking ahead to August, the SEO strategy will shift its focus to off-page optimisation through Google entity stacking. This approach aims to leverage the authority of various Google platforms and services, building a robust network of high-quality backlinks. The goal is to positively impact search engine rankings, enhance website credibility, and boost overall visibility in relevant searches. With this approach, the website is expected to maintain its upward trajectory in search engine rankings and attract more qualified traffic to further grow its online presence.

SEO Analysis

  • 7 keywords ranking in top 3 (first page) results
  • 5 keywords ranking in top 4-10 (first page) results
  • Keyword ‘private certifier Campbelltown’ ranking in 1st position (first page)
  • Keyword ‘building certifier Campbelltown’ ranking in 1st position (first page)
  • Keyword ‘private certifier Sutherland’ ranking in 1st position (first page)
  • Keyword ‘private certifier Sydney’ ranking in 10th position (first page)
  • In July, the SEO campaign centred on the keyword ‘building inspection Penrith’. However, some issues on the site prevented the page updates from being saved. The issues may have stemmed from the previous hack. At present, the WebDev team is finding ways to remedy the issues.
  • For the month of August, the SEO campaign will focus on off-page optimisation through Google entity stacking to leverage the authority of various Google platforms and services. The goal is to link Google properties and build a network of high-quality backlinks that can positively impact search engine rankings and enhance website credibility and visibility.

    • My Certifier – June 2023 Monthly Report

    Jul 7, 2023

    Manager Analysis

    In the month of June, the SEO Campaign identified areas for further improvement. Five keywords successfully secured top 3 rankings on the first page of search results, while two keywords attained positions within the top 4-10 range. The standout performance came from the keywords ‘private certifier Campbelltown,’ ‘building certifier Campbelltown,’ and ‘private certifier Sutherland,’ all ranking in the 1st position on the first page.

    June primarily focused on off-page optimisation through the creation and distribution of press releases. This strategic approach aimed to increase brand visibility and recognition, ultimately enhancing the website’s online presence. Moving forward into July, the SEO campaign will shift its focus to on-page optimisation. The targeted keyword will be ‘building inspection Penrith,’ which experiences significant monthly search volume and faces intense competition. By organically improving the ranking for this keyword, the campaign aims to gain a competitive edge and secure a position on the first page of Google search results.

    SEO Analysis

  • 5 keywords ranking in top 3 (first page) results
  • 2 keywords ranking in top 4-10 (first page) results
  • Keyword ‘private certifier Campbelltown’ ranking in 1st position (first page)
  • Keyword ‘building certifier Campbelltown’ ranking in 1st position (first page)
  • Keyword ‘private certifier Sutherland’ ranking in 1st position (first page)
  • Keyword ‘private certifier Sydney’ ranking in 10th position (first page)
  • In June, the SEO campaign focused on off-page optimisation via the creation and distribution of press releases to help increase brand visibility and recognition.
  • For the month of July, the SEO on-page optimisation will focus on the keyword ‘building inspection Penrith’ as it has significant monthly searches and high level of competition, meaning more competitors are bidding on this keyword. The goal is to gain a better competitive edge for this keyword organically and bring it onto the first page of Google search results.