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Noranda Service Centre – August 2023 Monthly Report

by | Sep 7, 2023 | Noranda Service Centre

Manager Analysis

In August, the SEO campaign displayed promising results. The team made significant strides in keyword rankings, with 79 keywords securing top 3 positions and 58 keywords in the top 4-10 results on the first page of search engine results. Notable achievements included securing the 1st position for keywords like ‘mechanic Noranda,’ ‘mining vehicles Stirling,’ ‘fleet maintenance Noranda,’ and ‘mechanic Mirrabooka.’

To further enhance visibility and credibility, the campaign in August primarily focused on off-page optimisation through a local citations strategy. This approach succeeded in providing the website with valuable, reputable backlinks, reinforcing its online presence. However, a noteworthy event in August was the release of a Google core algorithm update, which necessitates vigilance in monitoring site metrics and making any necessary adjustments to align with the update’s implications.

Moving into September, the SEO campaign will prioritise on-page optimisation efforts for the keyword ‘mechanic Stirling,’ aiming to propel it closer to the first page of Google search results due to its significant monthly search volume and potential for growth.

SEO Analysis

  • 79 keywords ranking in top 3 (first page) results
  • 58 keywords ranking in top 4-10 (first page) results
  • Keyword ‘mechanic Noranda’ ranking in 1st position (first page)
  • Keyword ‘mining vehicles Stirling’ ranking in 1st position (first page)
  • Keyword ‘fleet maintenance Noranda’ ranking in 1st position (first page)
  • Keyword ‘mechanic Mirrabooka’ ranking in 1st position (first page)
  • Keyword ‘clutches and brakes Mirrabooka’ ranking in 2nd position (first page)
  • Keyword ‘mechanic Dianella’ ranking in 3rd position (first page)
  • Keyword ‘mechanic Yokine’ ranking in 7th position (first page)
  • Keyword ‘car service Dianella’ ranking in 7th position (first page)
  • In August, the SEO campaign focused on off-page optimisation using local citations strategy to improve the site’s visibility, credibility, and Google presence by providing reputable backlinks to the site.
  • Also in August, Google rolled out a core algorithm update, which may influence the website’s search rankings and organic traffic. Site metrics will be closely monitored and necessary adjustments will be implemented to align with the update’s implications.
  • Through September, the SEO on-page optimisation will focus on the keyword ‘mechanic Stirling’ as it gets significant monthly searches and has yet to gain a strong footing in the rankings. The goal is to bring it closer to the first page of Google search results.