Manager Analysis
Some areas for improvement were identified by the end of February. Website traffic dipped by 16 users. More positively, over two-thirds of users arrived through organic (SEO) search channels, with almost all of them new. The campaign shows 70 keywords ranking in the top 3 positions with keywords ‘mechanic Noranda’ and ‘mechanic Mirrabooka’ both still ranking in the 1st position on the first page of Google Search. During February, the SEO campaign was geared towards off-page optimisation strategies, mainly through guest posting opportunities, to increase referral traffic and enhance the authority of the site. In March, the focus of the SEO campaign will shift to on-page optimisation, specifically targeting the highly competitive and widely searched keyword “car service Morley.” The primary objective is to achieve a top-ranking position, preferably 1st in Google search results.
SEO Analysis
70 keywords ranking in top 3 (first page) results
54 keywords ranking in top 4-10 (first page) results
Keyword ‘mechanic Noranda’ ranking in 1st position (first page)
Keyword ‘mechanic Mirrabooka’ ranking in 1st position (first page)
Keyword ‘clutches and brakes Mirrabooka’ ranking in 3rd position (first page)
Keyword ‘mechanic Yokine’ ranking in 3rd position (first page)
Keyword ‘car service Dianella’ ranking in 5th position (first page)
Keyword ‘mechanic Dianella’ ranking in 4th position (first page)
In February, the SEO campaign focused on off-page optimisation strategies through guest posting opportunities to help drive referral traffic and boost your site’s authority.
Through March, the SEO on-page optimisation will focus on the keyword ‘car service Morley’ as it has a significant level of competition and monthly search volume. The goal is to bring it closer to the #1 position in Google search results.
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