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Noranda Service Centre – May 2022 Monthly Report

by | May 7, 2022 | Noranda Service Centre | 0 comments

Manager

May brings ups and downs for the campaign, although we did note several positives. We again saw an increase in site visitors, up 19.9%, with several peaks near the end of the month. 40.7% of site visits came through organic (SEO) channels, with all but 2 of them new. Average session duration did decrease, but it still remains well over a minute. Meanwhile, SEO performance saw a small dip as the site’s average rank went down by 4.6%. However, we saw a favourable increase in keyword performance – we now have 54 in the top 3 positions, with 20 holding the #1 spot! Well over half our keywords now rank on the first page of Google search results. The ‘mechanic Bedford’ target keyword performed notably well, up to 25th after being unranked, following our optimisations. For June, we will focus on-page strategies on the ‘car service Westminster’ keyword as a targeted location. We aim to bring it closer to the top 10 positions.

SEO Analysis

  • 53 keywords ranking in top 3 (first page) results
  • 42 keywords ranking in top 4-10 (first page) results
  • Keyword ‘mechanic Noranda’ ranking in 1st position (first page)
  • Keyword ‘mechanic Yokine’ ranking in 6th position (first page)
  • Keyword ‘car service Dianella’ ranking in 6th position (first page)
  • Keyword ‘mechanic Dianella’ ranking in 8th position (first page)
  • Keyword ‘mechanic Mirrabooka’ ranking in 3rd position (first page)
  • Keyword ‘clutches and brakes Mirrabooka’ ranking in 3rd position (first page)
  • In May, we completed on-page optimisation with a focus on the keyword ‘mechanic Bedford’ which is now ranking in 25th position (third page), up from being unranked in the previous month.
  • As for the month of June, we will focus our on-page strategy on the keyword ‘car service Westminster’ which is one of the suggested focus locations. Our goal is to bring it closer to the first page of Google search results.