Noranda Service Centre – September 2021 Monthly Report
Manager
We’re pleased to report that the month of September has been fairly successful in boosting site traffic and keyword rankings. On the site traffic front, we see a huge 18.4% increase in users visiting the site this month, yielding a total of 116 users. Of the 116 users, 80 are from the organic search channel. A massive 62.8% jump in the average session duration shows increased engagement in the site, with each user spending an average of 1 minute and 47 seconds per site visit. Keyword rankings have produced positive results as well, starting with keyword ‘mechanic Noranda’ ranking strongly in the #1 position of first page results. The campaign has also been successful in pushing keywords ‘mechanic Yokine’, ‘mechanic Mirrabooka’, and ‘mechanic Nollamara’ closer to the top positions of first page results, as these mentioned keywords are now ranking at 5th, 4th, and 6th positions respectively. We were able to complete on-page optimisations for keyword ‘mechanic Mirrabooka’ in September and look forward to seeing movement up the rankings for this keyword. Through October, we will use an on-page strategy on the keyword ‘auto electrician Dianella’ to push its ranking closer to the first page of Google’s search results.
SEO Analysis
Noranda Service Centre – August 2021 Monthly Report
Manager
The SEO campaign for the month of August yields mixed results for both site traffic and keyword rankings. There was a slight 3% dip in the number of users visiting the site this month, which resulted in a total of 98 users for August. Of the 98 users, 69 users are from the organic search channel. The average session duration also went down by 23.7% this month with each user spending 1 minute and 5 seconds per site visit. We’re pleased to see that even with a few slight dips, all targeted keywords for August are ranking in the first page of search results. Most noteworthy among these is the keyword ‘mechanic Noranda’ which was able to secure the #1 spot of first page results this month. Equally impressive is the increase in the number of keywords ranking in the first page of search results, with 31 keywords in the top 3 positions and 49 keywords ranking in the top 4-10 positions. We will use an on-page optimisation strategy through September to propel the keyword ‘mechanic Dianella’ closer to the #1 position of Google’s search results.