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Noranda Service Centre – September 2022 Monthly Report

Oct 7, 2022

Manager

It was a challenging month for the campaign, both for website metrics and SEO performance. The site did see a notable drop in traffic, although more optimistically, 71.7% of users arrived through organic search channels. The site’s average SEO rank also slipped by 2.8%, but keyword performance has been mostly steady. In particular, the ‘mechanic Noranda’ keyword holds the #1 spot on Google search results, which is very promising. September saw us focus on-page optimisations on the ‘mechanic Balga’ keyword, which currently ranks 7th. We expect its rank to improve in the coming weeks. For October, we will switch to off-page optimisations and link building strategies to improve website authority and relevance.

SEO Analysis

  • 58 keywords ranking in top 3 (first page) results
  • 53 keywords ranking in top 4-10 (first page) results
  • Keyword ‘mechanic Noranda’ ranking in 1st position (first page)
  • Keyword ‘mechanic Yokine’ ranking in 7th position (first page)
  • Keyword ‘car service Dianella’ ranking in 6th position (first page)
  • Keyword ‘mechanic Dianella’ ranking in 6th position (first page)
  • Keyword ‘mechanic Mirrabooka’ ranking in 1st position (first page)
  • Keyword ‘clutches and brakes Mirrabooka’ ranking in 2nd position (first page)
  • In September, on-page optimisation focused on the keyword ‘mechanic Balga’. Its ranking can be expected to improve in the coming weeks.
  • Through October, the SEO campaign will focus on off-page optimisation and link building strategies to help improve the site’s authority, relevance, and trustworthiness.

    • Noranda Service Centre – August 2022 Monthly Report

    Sep 7, 2022

    Manager

    August again sees mostly favourable results for the campaign, with limited challenges. Website traffic continues to climb, up this month by 36.9%. Half of site visitors arrived through organic (SEO) channels, and almost all of them were new. They also spent almost 2 minutes on the website, raising the site’s average session duration to well over a minute. The SEO campaign did see a small slip in the site’s average SEO rank, but as we return to on-page optimisations, we’re hopeful of recovering that. Keyword performance, meanwhile, has generally been stable. In August, the SEO campaign switched to off-page strategies to boost page authority and relevance. This September we will return to on-page optimisations, with a focus on the ‘mechanic Balga’ keyword, which currently ranks 11th. We aim to boost its ranking so it moves into the top 10 spots on Google search results.

    SEO Analysis

  • 55 keywords ranking in top 3 (first page) results
  • 48 keywords ranking in top 4-10 (first page) results
  • Keyword ‘mechanic Noranda’ ranking in 1st position (first page)
  • Keyword ‘mechanic Yokine’ ranking in 7th position (first page)
  • Keyword ‘car service Dianella’ ranking in 5th position (first page)
  • Keyword ‘mechanic Dianella’ ranking in 6th position (first page)
  • Keyword ‘mechanic Mirrabooka’ ranking in 2nd position (first page)
  • Keyword ‘clutches and brakes Mirrabooka’ ranking in 2nd position (first page)
  • In August, the SEO campaign focused on off-page strategies to help boost page authority and relevance.
  • Through September, the on-page optimisation strategy will zero in on the keyword ‘mechanic Balga’ to help boost its ranking into the first page of Google search results.