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Physio Well-th – April 2021 Monthly Report

by | May 10, 2021 | Physio Well-th | 0 comments

Manager

The month of April sees areas for potential in user site traffic as well as SEO rankings. Based on the whopping 39.6% increase in the time spent by users on the site in the month of April, the upward trend in the average session duration is something we can look forward to in the coming months. As for SEO rankings, it’s noteworthy to see an increase in the keywords ranking in the top 4-10 positions, as well as keyword ‘physio coburg’ going up 4 rankings to 21st position this month from last month’s 25th ranking. Through the SEO campaign, we can continue to improve on the keywords ranking in the top 3 positions as well as the ranking of keyword ‘physio caroline springs’, which experienced a slight dip this month. We’re optimistic that user site visits and SEO keyword rankings can be given a boost through the month of May with on-page optimisations, and see the keyword ‘physio essendon’ move closer to the first page of search results.

SEO Analysis

  • 12 keywords ranking in top 3 (first page) results
  • 29 keywords ranking in top 4-10 (first page) results
  • Keyword ‘physio caroline springs’ ranking in 16th position (second page)
  • Keyword ‘physiotherapy essendon’ is unranked in Google search results
  • Keyword ‘physio coburg’ ranking in 21st position (third page)
  • Keyword ‘physio keilor downs’ ranking in 2nd position (first page)
  • In April, on-page optimisations were completed with a focus on the keyword ‘physio Coburg’. We had modest gains in the rankings as a result, however we do expect to see continued improvements in this ranking in the coming weeks as well.
  • Through the month of May, on-page optimisations will continue to push more keywords closer to the first page of search results, and in particular to see an improvement in the ranking ‘physio essendon’ from 55th position, closer to the first page of results.