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Physio Well-th – May 2021 Monthly Report

Jun 9, 2021

Manager

The SEO campaign for the month of May sees areas for potential for site traffic as well as keyword rankings. A slight 4.6% dip in the number of users visiting the site can be seen this month, with the month of May attracting 125 users compared to last month’s 131 users. In spite of this, we’re pleased to see that organic traffic has increased this month to 87 users from last month’s 81 users. While there’s no movement in the rankings of keywords ‘physio caroline springs’ and ‘physio keilor downs’, we can see that the number of keywords ranking in the top 3 and top 4-10 positions slightly decrease, and keyword ‘physio coburg’ goes down from 21st position last month to this month’s 25th position. A big win for May is the success of the on-page optimisation strategy for keyword ‘physio Essendon’, which boosted this keyword’s ranking from 55th position last month to 27th position this month. We’re looking forward to seeing more keywords move up closer to the first page of search results with stronger on-page optimisations that we’ll be setting up through the month of June.

SEO Analysis

  • 7 keywords ranking in top 3 (first page) results
  • 23 keywords ranking in top 4-10 (first page) results
  • Keyword ‘physio caroline springs’ ranking in 20th position (second page)
  • Keyword ‘physiotherapy essendon’ ranking in 27th position (third page)
  • Keyword ‘physio coburg’ ranking in 25th position (third page)
  • Keyword ‘physio keilor downs’ ranking in 2nd position (first page)
  • In May, on-page optimisations were completed with a focus on the keyword ‘physio Essendon’ which is now ranking in 27th position (third page), up from 55th position in the previous month. We expect to see continued improvements in this ranking in the coming weeks.
  • Through the month of June, on-page optimisations will continue to push the keyword ‘physio caroline springs’ from its current 20th position, closer to the first page of search results.

    • Physio Well-th – October 2021 Monthly Report

    May 11, 2021

    Manager

    The month of October sees areas for potential in both site traffic and keyword rankings. A slight dip in the number of users can be attributed to a drop in visitor traffic on the 11th and 15th of the month. There is a total of 109 users visiting the site this month, with 71 of these users coming from the organic search channel. Fluctuations in site visits can also be seen through the month of October. Keyword rankings experienced a downward trend. A slight decrease in the number of keywords joining the top 3 and top 4-10 positions can be seen this month, which produced a total of 12 keywords and 24 keywords for the respective rankings. On a positive note, keyword ‘physio keilor downs’ secured the 2nd position of first page results, while keyword ‘physio coburg’ is steady at 15th position this month. Keyword ‘physio caroline springs’ slides down 1 position this month to 14th position. We expect to see upward movements in the ranking of the keyword ‘physiotherapy essendon’ after on-page optimisations were completed in October for the mentioned keyword. We will use on-page optimisations through November to boost the keyword ‘physiotherapist yarraville’ closer to the first page of Google’s search results.

    SEO Analysis

  • 12 keywords ranking in top 3 (first page) results
  • 24 keywords ranking in top 4-10 (first page) results
  • Keyword ‘physio keilor downs’ ranking in 2nd position (first page)
  • Keyword ‘physio caroline springs’ ranking in 14th position (second page)
  • Keyword ‘physio coburg’ ranking in 15th position (second page)
  • In October, we completed on-page optimisation with a focus on the keyword ‘physiotherapy essendon’ and we expect movement in its ranking in the coming weeks.
  • Through the month of November, on-page optimisations will focus on keyword ‘physiotherapist yarraville’ to boost its ranking closer to the first page of search results.