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Physio Well-th – January Monthly Report

Feb 7, 2020

Manager

The month of January has seen a fantastic start to the year! We have seen a steady 8% increase in the overall website traffic despite a few dips occurring throughout the month. We have also seen an increase in the number of website visits coming from organic (SEO) search results, from 76 in December to 84 in January. The SEO rankings themselves are continuing to fluctuate as expected and have made impressive movements towards improved rankings. In particular, we have seen the number of keywords appearing in the top 3 results (first page) go from 16 to 26 this month. Over the coming month we will be utilising an on-page strategy to further optimise for the Caroline Springs keywords in order to see this ranking move into the top 1-3 results.

SEO Analysis

  • 26 keywords ranking in top 3 (first page) results
  • 41 keywords ranking in top 4-10 (first page) results
  • Keyword ‘physio caroline springs’ ranking in 10th position (first page)
  • Keyword ‘physio essendon’ ranking in 31st position (forth page)
  • Keyword ‘physio coburg’ ranking in 11th position (second page)
  • Keyword ‘physio keilor downs’ ranking in 1st position (first page)
  • Editorial spot secured to maintain and boost existing rankings. Can be viewed here: https://www.adiyprojects.com/physiotherapy-and-its-usefulness/
  • Further on-page optimisations will be completed in the coming month to see further improvements for the Caroline Springs focused keywords

    • Physio Well-th – November Monthly Report

    Dec 6, 2019

    Manager

    The month of November has been very pleasing for the SEO campaign! While we have seen a very slight 1% dip in the overall website traffic, it has been fantastic to see the huge 50% increase in the average session duration. This means people are spending more time on the website when they click which is great. The SEO rankings have continued to move along nicely on their way to more of those page #1 rankings. In particular this month we saw many jumps in the rankings for the ‘physio’ or ‘physiotherapist’ terms which is great. In the coming month, we will continue utilising our existing off page strategy as it is proving to be a success for the campaign.

    SEO Analysis

    November has been a positive month of numbers. We can see 66 keywords appearing in the top 10 positions with 33 of those keywords actually appearing in the top 3 positions on Google. We have seen some lare movements for the terms ‘physiotherapist keilor east’, ‘physiotherapy moonee ponds’ and ‘physio yarraville’ which have jumped 90, 79 and 75 positions respectively. It has also been a huge win to see the term ‘physiotherapist keilor’ move up 3 positions to now be sitting in the 8th position on the first page of results. Through December we will be continuing with our link building strategy to ensure we can continue seeing this trend of improvement through the Christmas period.