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PlasterFix – January 2022 Monthly Report

by | Feb 7, 2022 | Plasterfix | 0 comments

Manager

January continues the favourable results for our SEO campaign, which is amazing to see. We saw a 20.6% increase in site visits from the month before, with several peaks in the overall trend. A large number of those users again arrived through organic (SEO) channels. Average session duration also saw a rise, meaning our content continues to be relevant to users. For SEO, the site’s average rank again went up, this time by 3.9%. 34 of our keywords sit in the top 3 spots of Google’s search results, with a further 42 in the top 4 to 10 spots – significantly more than in our last report. January saw us focus optimisations on the ‘suspended ceilings Sydney’ target keyword, which currently ranks 26th. In February, we will shift to the ‘plastering services Sydney’ target keyword to see it move up Google’s search rankings.

SEO Analysis

  • 33 keywords ranking in top 3 (first page) results
  • 38 keywords ranking in top 4-10 (first page) results
  • Keyword ‘water damage plaster Tamarama’ is ranking in the 2nd position (first page).
  • Keyword ‘plastering services Tamarama’ is ranking in the 4th position (first page).
  • Keyword ‘plastering services Woolwich’ is ranking in the 4th position (first page)
  • Keyword ‘acoustic soundproofing and insulation Bellevue Hill’ is ranking in the 1st position (first page).
  • In January, we completed on-page optimisation with a focus on the keyword ‘suspended ceilings Sydney’.
  • Through February, we plan to focus our on-page strategy on the keyword ‘plastering services Sydney’ to boost its ranking in the organic search results.