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Rapid Locksmiths – March 2021 Monthly Report

by | Apr 9, 2021 | Rapid Locksmiths | 0 comments

Manager

March has continued February’s promising results after the re-activation of the SEO campaign. The site has now seen a 27.1% increase in traffic, with over half of users arriving through organic (SEO) channels and almost all of them new. The overall trend of traffic started low, but with more activity towards the end of the month, which has us optimistic! Average session duration has also increased significantly by 33.8%, meaning people are spending more time on the site. SEO performance also saw very favourable improvements, with a 1.1% rise in the site’s average ranking. Keyword performance has risen vastly, as we now have 43 keywords ranking in the top 3 spots versus February’s 9, and 28 of those in the #1 position! There are also a further 17 keywords in the top 4 to 10 spots. This April, we will continue our on-page optimisations for the target keyword ‘locksmith Balwyn’. We will also build new content for the new Security Locks keywords so they can begin ranking on search results.

SEO Analysis

  • 44 keywords ranking in top 3 (first page) results
  • 18 keywords ranking in top 4-10 (first page) results
  • Keyword ‘locksmith ringwood’ ranking in 11th position (second page)
  • Keyword ‘automotive locksmith ringwood’ ranking in 1st position (first page)
  • Keyword ‘locksmith Blackburn’ ranking in 3rd position (first page)
  • Keyword ‘security locks Blackburn’ ranking in 4th position (first page)
  • Keyword ‘locksmith Balwyn’ ranking in 20th position (second page)
  • Through April, we will focus on the on-page optimisations for the keyword ‘locksmith Balwyn’ and building new content and pages for the new Security Locks keywords to begin ranking in Google’s search results