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Samantha Jones Hair Co – November 2020 Monthly Report

by | Dec 7, 2020 | Samantha Jones Hair Co | 0 comments

Manager

With the tracking codes back in place on the site, November has seen positive performances for the website. User traffic has increased 150.8%, with 810 total visitors over the month. 631 in total arrived from organic (SEO) channels, which is a good indicator of SEO performance. The overall trend of user traffic was also high, and while it dipped near the end of the month, the trend is mostly upwards. The site’s average rank has dipped, though, as did the number of keywords in the top 3 spots in search results. There are a further 41 keywords in the top 4 to 10 rankings, which means we have more keywords now on the first page of search results than last month. This December, we will use off-page strategies to hopefully sustain the rise in user visits, and see keywords such as ‘hair dresser Redcliffe’ move closer to the top 3 positions in Google searches.

SEO Analysis

  • 9 keywords ranking in top 3 (first page) results
  • 36 keywords ranking in top 4-10 (first page) results
  • Keyword ‘hair dresser North Lakes’ ranking in 3rd position (first page)
  • Keyword ‘hair dresser Morayfield’ ranking in 9th position (first page)
  • Keyword ‘hair dresser Redcliffe’ ranking in 10th position (first page)
  • Keyword ‘hair extensions North Lakes’ ranking in 5th position (first page)
  • Off-page strategy will be used in December to see the ranking for the keyword ‘hair dresser Redcliffe’ moves closer to the top 3 positions of Google’s results