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Smile Central – January Monthly Report

Feb 7, 2020

Manager

The month of January has seen a great start to the year for the SEO campaign. We have seen a significant 36% increase in website traffic. It is particularly impressive to see a huge increase in the number of users coming from organic (SEO) search results, with 425 organic visits in December to 590 organic visits through January. The SEO rankings themselves are continuing to fluctuate as expected, however we have seen a slight dip in the term ‘dentist aspley’ which we will be working to combat in the coming month with both on-page and off-page techniques. Our goal is to see this keyword back in the top 3 positions in February. In the coming month we will also be focusing on the Chermside terms to ensure they can maintain and improve on their existing rankings.

SEO Analysis

  • 42 keywords ranking in top 3 (first page) results
  • 25 keywords ranking in top 4-10 (first page) results
  • Keyword ‘dentist aspley’ ranking in 5th position (first page)
  • Keyword ‘dentist chermside’ ranking in 14th position (second page)
  • Keyword ‘orthodontics chermside’ ranking in 4th position (first page)
  • Keyword ‘dentist albany creek’ ranking in 9th position (first page)
  • Editorial spot secured to maintain and boost existing rankings. Can be viewed here: http://beyondthemagazine.com/the-right-way-to-handle-dental-emergencies/
  • Further on-page optimisations will be completed in the coming month to see further improvements for the term ‘dentist aspley’ and Chermside terms

    • Smile Central – November Monthly Report

    Dec 6, 2019

    Manager

    The month of November has been another positive one! We have seen the overall website traffic remain very similar to the previous month with some peaks and dips occurring throughout the month. It is positive to have seen an increase in the number of users coming to the website from organic (Google search) through the month, from 469 in October to 577 in November. The SEO rankings are continuing to move closer to positions on the first page of results which is great. While we have seen a dip in the ‘dentist aspley’ ranking, we will be working to ensure this ranking bounces back to its previous position. Over the last month we were able to secure an editorial spot through our link building strategy which contributed to some of the improvements we have seen in the rankings, especially for the Chermside keywords. This editorial can be viewed here:

    Interesting facts about dentists

    SEO Analysis

    November has shown another fantastic month of numbers from the SEO campaign! We have been able to maintain our top 10 and top 3 rankings throughout the month which is great. We have also seen some movements towards improved rankings for the terms ‘dentist carseldine’, ‘dentist wavell heights’ and ‘cosmetic dentistry wavell heights’ which have jumped 85, 5 and 4 positions respectively. It has also been a huge win over the last 30 days to see the keyword ‘dentist chermside’ move 3 positions closer to a first page ranking. While we are currently ranking in the 4th position for the keyword ‘dentist aspley’ we are actioning on our off page strategy to ensure this rankings is boosted back into the top 1-2 positions over the next month.