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Southern Excavations – January 2024 Monthly Report

Feb 7, 2024

SEO Analysis

  • 7 keyword ranking in top 3 (first page) results
  • 18 keywords ranking in top 4-10 (first page) results
  • Keyword ‘bobcat hire Brunswick Heads’ ranking in 1st position (first page)
  • Keyword ‘bobcat hire Byron Bay’ ranking in 1st position (first page)
  • Keyword ‘retaining walls Bangalow’ ranking in 1st position (first page)
  • Keyword ‘bobcat hire Lennox Head’ ranking in 1st position (first page)
  • Keyword ‘excavation Bangalow’ ranking in 1st position (first page)
  • Keyword ‘retaining walls Lennox Head’ ranking in 2nd position (first page)
  • Keyword ‘excavation Lennox Head’ ranking in 4th position (first page)
  • Keyword ‘excavation Byron Bay’ ranking in 5th position (first page)
  • Keyword ‘retaining walls Brunswick Heads’ ranking in 5th position (first page)
  • In January, the SEO campaign focused on off-page optimisation via the creation and distribution of press releases to help increase brand visibility and recognition, drive website traffic, and boost domain authority.
  • Through February, the SEO campaign will prioritise the creation of new content and SEO location pages for ‘retaining walls’ to gain more relevance and authority for this service keyword in the target locations.

    • Southern Excavations – December 2023 Monthly Report

    Jan 16, 2024

    SEO Analysis

    • 9 keyword ranking in top 3 (first page) results
    • 16 keywords ranking in top 4-10 (first page) results
    • Keyword ‘bobcat hire Brunswick Heads’ ranking in 1st position (first page)
    • Keyword ‘bobcat hire Byron Bay’ ranking in 1st position (first page)
    • Keyword ‘retaining walls Bangalow’ ranking in 1st position (first page)
    • Keyword ‘retaining walls Brunswick Heads’ ranking in 1st position (first page)
    • Keyword ‘retaining walls Lennox Head’ ranking in 2nd position (first page)
    • Keyword ‘bobcat hire Lennox Head’ ranking in 1st position (first page), up from 4th position (first page) in the previous month.
    • Keyword ‘excavation Bangalow’ ranking in 1st position (first page), up from 4th position (first page) in the previous month.
    • Keyword ‘excavation Lennox Head’ ranking in 4th position (first page)
    • Keyword ‘excavation Byron Bay’ ranking in 5th position (first page)
    • In December, the SEO campaign started the creation of fresh content and location-targeted SEO pages about ‘excavation’. The goal is to add more content to boost the site’s authority, relevance, and trustworthiness. This will help improve presence on Google search results and increase customer actions on the site.
    • Through January, the SEO campaign will focus on off-page optimisation via the creation and distribution of press releases to help increase brand visibility and recognition, drive website traffic, and boost domain authority.