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Southern Excavations – May 2023 Monthly Report

by | Jun 7, 2023 | Southern Excavations

Manager Analysis

Throughout the month of May, the SEO campaign yielded favourable results with a number of keywords achieving prominent rankings. Four keywords successfully secured positions within the top 3 results on the first page, while an additional 18 keywords claimed spots within the top 4-10 range.

Notably, the keyword ‘retaining walls Bangalow’ excelled by capturing the 1st position on the first page, demonstrating its strong performance. Similarly, ‘excavation Lennox Head’ achieved the 2nd position, further enhancing the campaign’s success. Other keywords that achieved favourable rankings included ‘retaining walls Brunswick Heads’ in the 5th position, ‘excavation Byron Bay’ and ‘bobcat hire Byron Bay’ both ranking in the 4th position, and ‘earthmoving Lennox Head’ in the 8th position on the first page.

The on-page optimisation efforts in May focused on the keyword ‘excavation Eltham,’ with the expectation of improved rankings in the near future. Moving forward into June, the SEO campaign will emphasise off-page optimisation strategies, employing a local citations strategy to enhance the site’s visibility, credibility, and overall Google presence by acquiring reputable backlinks.

SEO Analysis

  • 4 keyword ranking in top 3 (first page) results
  • 18 keywords ranking in top 4-10 (first page) results
  • Keyword ‘retaining walls Bangalow’ ranking in 1st position (first page)
  • Keyword ‘excavation Lennox Head’ ranking in 2nd position (first page)
  • Keyword ‘retaining walls Brunswick Heads’ ranking in 5th position (first page)
  • Keyword ‘excavation Byron Bay’ ranking in 4th position (first page)
  • Keyword ‘bobcat hire Byron Bay’ ranking in 4th position (first page)
  • Keyword ‘earthmoving Lennox Head’ ranking in 8th position (first page)
  • In May, on-page optimisation focused on the keyword ‘excavation Eltham’. Its ranking can be expected to improve in the coming weeks.
  • Through June, the SEO campaign will focus on off-page optimisation using local citations strategy to improve the site’s visibility, credibility, and Google presence by providing reputable backlinks to the site.