Southern Highlands Bricks – February 2021 Monthly Report

Google Ads Analysis

15 Conversions

329 Clicks

9.3% CTR

4.56% Conversion rate

February has produced an impressive month of results for the Google Ads campaign.

Since the launch of the campaign we have seen great consistency in terms of the conversions achieved as well as the cost per conversion.

We believe we are in a good position in terms of CTR which solidifies the effectiveness of the ad copy and target keywords currently in the campaign.

The plan for the month of March is utilise other bidding strategies that will help us identify the best fit for the campaign in the long run.