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The month of August has seen some varying results in Google Maps. While we have been able to maintain the rankings in Google Maps for the majority of the targeted keywords, we have seen a dip in the ranking for the national keyword ‘teletherapy speech’. As this keyword is national and is targeting New Zealand as a whole, it is a little more stubborn when it comes to achieving a stable position in Google Maps. However, we will be continuing with a slightly more aggressive link building strategy in order to generate more momentum for the Google My Business listing. Through this approach we will be aiming to move up the rankings for this keyword while also maintaining our achieved positions for the other targeted keywords.

GMB Analysis

  • Keyword ‘speech therapy Levin’ ranking in 2nd position in Google Maps
  • Keyword ‘speech therapy Otaki’ ranking in 2nd position in Google Maps
  • Keyword ‘speech therapy Palmerston North’ ranking in 1st position in organic results and 1st position in Google Maps
  • Keyword ‘speech therapy Masterton’ ranking in 3rd position in organic results and 1st position in Google Maps
  • Keyword ‘teletherapy speech’ ranking in 9th position in Google Maps
  • Our off-page strategy will again be utilised through September to push the rankings for ‘teletherapy speech’ back up in Google Maps.