Speechie – September 2020 Monthly Report
Manager
The Google Maps campaign for the month of September has been generally stable as most of our targeted keywords remain secure in their previous rankings. There has been a slight dip with keyword ‘speech therapy Palmerston North’, which dropped from the top 1 position to the 2nd position in Google Maps. However, we are pleased to see that we were able to maintain our rankings for the other targeted keywords. As is the case with the previous month, keyword ‘teletherapy speech’ is still in the 9th position of Google Maps as the national keyword is more competitive compared to our other location targeted keywords. For the upcoming month of October, we will be focusing on new targeted keywords for the Google Maps campaign through keyword research and resetting our campaign focus. Once securing the new focus for the campaign we aim to assert an on-page strategy to set a solid foundation for the new targeted keywords.
GMB Analysis
Speechie – August 2020 Monthly Report
Manager
The month of August has seen some varying results in Google Maps. While we have been able to maintain the rankings in Google Maps for the majority of the targeted keywords, we have seen a dip in the ranking for the national keyword ‘teletherapy speech’. As this keyword is national and is targeting New Zealand as a whole, it is a little more stubborn when it comes to achieving a stable position in Google Maps. However, we will be continuing with a slightly more aggressive link building strategy in order to generate more momentum for the Google My Business listing. Through this approach we will be aiming to move up the rankings for this keyword while also maintaining our achieved positions for the other targeted keywords.