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Steve’s Window and Pressure Cleaning – May 2021 Monthly Report

Jun 9, 2021

Manager

May continues April’s positive results, with a bigger increase in website traffic at 10.3%. The overall trend was higher throughout the month, and ended on a welcome upward note. We again saw a favourable majority of users arrive through organic (SEO) searches, and almost all of them were again new. SEO performance remains steady, with no change in the site’s average SEO rank. We did lose one keyword from the top 3 spots of search results, but we have sustained our total number of keywords holding the #1 position at 7. There are a further 11 keywords in the top 4 to 10 spots, so again, all but two of our keywords are on the first page of search results. This remains very promising, and something we can build on. May also saw us secure an off-page editorial spot, which hopefully helps boost traffic to the site. Next month we aim to expand our off-page strategies to see more progress to the window cleaning target keywords, which we hope will continue to improve site and SEO performance.

SEO Analysis

  • 12 keywords ranking in top 1-3 (first page) results
  • 11 keywords ranking in the top 4-10 (first page) results
  • Keyword ‘window cleaning ballina’ ranking in 1st position (first page)
  • Keyword ‘window cleaning byron bay’ ranking in 7th position (first page)
  • Keyword ‘roof cleaning lismore’ ranking in 1st position (first page)
  • Keyword ‘roof cleaning casino’ ranking in 3rd position (first page)
  • In May, we secured an off-page editorial spot which can be viewed here: https://www.residencestyle.com/what-are-the-benefits-of-getting-your-building-pressure-cleaned/.
  • Through June, we will continue and expand our off-page strategy to boost the window cleaning keywords and push them even closer to securing the #1 position in Google’s search results.

    • Steve’s Window and Pressure Cleaning – October 2021 Monthly Report

    May 11, 2021

    Manager

    October brought several favourable results for the campaign in both site traffic and SEO! User traffic again rose by 17.0%, and while the overall trend saw fluctuations, there were several high points. Majority of users again arrived through organic (SEO) channels, with almost all of them new. Average session duration also rose slightly by 3.1%, and most users remain on the website for a significant amount of time. This signals that our content is relevant to our site visitors, which is a positive. In terms of SEO performance, we saw a pleasing rise in the site’s average rank, by 4.4%. We now have one more keyword on the first page of Google’s search results, and 10 in the top 3 spots. Of those 10, 6 hold the #1 position. All of these are fantastic to see for the campaign. Through November, we’ll focus our strategies on the ‘roof painting Alstonville’ target keyword so it moves closer to the #1 spot on Google.

    SEO Analysis

  • 10 keywords ranking in top 1-3 (first page) results
  • 13 keywords ranking in the top 4-10 (first page) results
  • Keyword ‘window cleaning ballina’ ranking in 1st position (first page)
  • Keyword ‘window cleaning byron bay’ ranking in 4th position (first page)
  • Keyword ‘roof cleaning lismore’ ranking in 1st position (first page)
  • Keyword ‘roof cleaning casino’ ranking in 6th position (first page)
  • Through November, we will focus our on-page and off-page strategies on the keyword ‘roof painting Alstonville’ to push it closer to securing the #1 position in Google’s search results.