Steve’s Window and Pressure Cleaning – November 2022 Monthly Report
Manager
It was again an up-and-down month for November. Website traffic did not continue the more positive trend of October, and the overall trend peaked and dropped throughout the month. More positively, over half of users arrived through organic (SEO) search channels again, with almost all of them new. The site’s average SEO rank is marginally higher than the previous month – 5.0 now, versus 5.1 in October – and the campaign sustained its keyword performance. November saw us focus on off-page strategies to build more links and improve site presence on Google. This December, we will perform on-page optimisations on the moderately competitive ‘pressure cleaning Byron Bay’ keyword since it has a notable monthly search volume.
SEO Analysis
Steve’s Window and Pressure Cleaning – October 2022 Monthly Report
Manager
October was again a month of highs and lows for the website and SEO campaign. Site traffic bounced back, climbing 13.8% to over 200 users. A favourable percentage (56.7%) of them arrived through organic search channels, which is pleasing to see. However, the site’s average SEO rank slipped somewhat, although it remains high at 5.1 overall. More positively, the campaign retained its keywords in the top 3 spots of Google search results – the most significant positions. In October, we performed on-page optimisations on the ‘window cleaning Byron Bay’ keyword, which ranks 9th. Its ranking should hopefully improve in the coming weeks. This November, we will shift to off-page strategies to improve site authority.