Manager
In July, website traffic finished at 136 new users and average session duration of 1 minute and 2 seconds. In terms of SEO, 93 keywords ranked in the top 1-3 spots and 2 keywords ranked in the top 4-10 spots on Google search. Specifically, keywords such as ‘artificial turf Chatswood’ and ‘fake grass Ashfield’ are both ranking 1st on the first page of Google. Throughout July, there was a focus on off-page optimisation in order to boost rankings by improving the relevancy and trustworthiness of the website. For August, we will focus on optimising the high-competition keyword ‘fake grass Sydney’ where we aim to improve its rankings.
SEO Analysis
93 keywords ranking in top 1-3 (first page) results
4 keywords ranking in the top 4-10 (first page) results
Keyword ‘artificial turf Chatswood’ ranking in 1st position (first page)
Keyword ‘fake grass Ashfield’ ranking in 1st position (first page)
Keyword ‘synthetic grass Wollongong’ ranking in 3rd position (first page)
Keyword ‘synthetic grass Botany’ ranking in 4th position (first page)
Keyword ‘artificial grass installation Sydney’ ranking in 8th position (first page)
Keyword ‘synthetic grass Sydney’ ranking in 14th position (second page)
Keyword ‘artificial turf Wollongong’ ranking in 3rd position (first page)
In July, we focused on off-page optimisation strategy. Our goal was to boost ranking by improving how Google and users perceive the site’s authority, relevance, and trustworthiness.
For the month of August, our plan is to focus our on-page optimisation on the high-competition keyword ‘fake grass Sydney’ as it has significant monthly searches and has yet to gain a solid ranking. We aim to bring it closer to the first page of Google search results.
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