Manager

We’re pleased to report notable wins in site traffic stats and keyword rankings for the month of February. First off is the huge 90% leap in this month’s average session duration, which is now at 2 minutes. User site visits take a slight dip at 141 users this month, however, with 81 users coming from the organic search channel. Keyword rankings for February are stellar, with more keywords joining the top 3 positions of first page results, giving a total of 87 keywords. The number of keywords joining the top 4-10 positions of first page results is retained at a total of 13 keywords this month. It’s thrilling to see impressive results all around for this month’s target keywords, which are all at the top 1-5 positions of first page search results. Starting off the massive victory for this month’s keyword rankings are keywords ‘artificial turf chatswood’ and ‘fake grass ashfield’, which jump to the top 1 spot of first page search results. We’re pleased to see keywords ‘synthetic grass wollongong’, ‘synthetic grass botany’, and ‘artificial grass installation sydney’ trailing closely at 3rd, 5th, and 5th position, respectively. Another noteworthy development this month is the successful on-page optimisation of the keyword ‘fake grass sydney’ which catapulted the mentioned keyword to 9th position of first page search results. We plan to ride on this strong momentum through March with on-page optimisations for the keyword ‘synthetic grass sydney’ to further propel its ranking closer to the top positions of first page search results.

SEO Analysis

Manager

The month of March has presented us with opportunities for improvement in regards to website traffic and average session duration. Website users have dropped by 23.4% which is now sitting at 108 users. In addition, average session duration dropped by 28.3% which is now totally at 1 minute and 26 seconds. Despite this, the website is continuing to drive new traffic with over 70+ new users visiting your website each month. March has seen improvements in keyword rankings with now 86 keywords in the top 1-3 spots, which is a 1.2% increase since February. Keywords such as ‘artificial turf chatswood’, ‘fake grass ashfield’, ‘synthetic grass wollongong’ and ‘synthetic grass botany’ are ranking in the top 1st, 1st, 4th and 4th positions respectively. Throughout March, the aim was to complete on-page optimisation for the keyword ‘synthetic grass sydney’ which is ranking in the 13th position. Over the next few weeks, we anticipate the ranking for this keyword to improve. However, For the month of April, we will focus our on-page strategies on the keyword ‘artificial turf sydney’ as it trails all the other keywords in terms of ranking and to further boost its position in the Google search results.

SEO Analysis

• 85 keywords ranking in top 1-3 (first page) results
• 14 keywords ranking in the top 4-10 (first page) results
• Keyword ‘artificial turf chatswood’ ranking in 1st position (first page)
• Keyword ‘fake grass ashfield’ ranking in 1st position (first page)
• Keyword ‘synthetic grass wollongong’ ranking in 4th position (first page)
• Keyword ‘synthetic grass botany’ ranking in 4th position (first page)
• Keyword ‘artificial grass installation sydney’ ranking in 6th position (first page)
• In March, we completed on-page optimisation with a focus on the keyword ‘synthetic grass sydney’ which ranks in 13th position (second page).
• For the month of April, we will focus our on-page strategies on the keyword ‘artificial turf sydney’ as it trails all the other keywords in terms of ranking and to further boost its position in the Google search results.