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Stonedge Gardens – November 2022 Monthly Report

Dec 7, 2022

Manager

The month of November finished with strong results for both SEO and website analytics. The number of users that visited the website increased by 5.6% compared to the month before and the average session duration increased by 40.1%. These strong metrics mean that the website usability has improved! Regarding SEO, the number of keywords ranking in the top 1-3 spots improved by 1.1% which is now a total of 90 keywords. In addition, there were 12 keywords that finished in the top 4-10 spots on the first page of Google search. Keywords such as ‘artificial turf Chatswood’, ‘synthetic grass Botany’ and ‘artificial grass installation Sydney’ are ranked 1st, 2nd and 3rd respectively. Throughout November, the focus was to complete off-page optimisation by building links which in turn improves the ranking of the website. For December, the focus will be to complete off-page optimisation that includes boosting local citations and quality links that improves the ranking of the website in the local search results.

SEO Analysis

  • 90 keywords ranking in top 1-3 (first page) results
  • 12 keywords ranking in the top 4-10 (first page) results
  • Keyword ‘artificial turf Chatswood’ ranking in 1st position (first page)
  • Keyword ‘fake grass Ashfield’ ranking in 1st position (first page)
  • Keyword ‘synthetic grass Wollongong’ ranking in 5th position (first page)
  • Keyword ‘synthetic grass Botany’ ranking in 2nd position (first page)
  • Keyword ‘artificial grass installation Sydney’ ranking in 3rd position (first page)
  • Keyword ‘synthetic grass Sydney’ ranking in 10th position (first page)
  • In November, the SEO campaign focused on off-page optimisation strategies to build more natural links to further improve the site’s Google presence.
  • For the month of December, since all target keywords are in the top 10 positions, the SEO strategy will continue to focus on more off-page optimisation to build quality links and boost local citations to improve the site’s ranking in the local search results.

    • Stonedge Gardens – October 2022 Monthly Report

    Nov 7, 2022

    Manager

    The month of October has presented areas for improvement in regard to website analytics whereas the SEO campaign delivered promising results. In terms of SEO, 91 keywords were ranking in the top 1-3 spot and 11 keywords were ranking in the top 4-10 spots on the first page of Google. As a result of these rankings, the average rank for SEO campaigns is 1.8, which is a positive result. Keywords such as ‘artificial turf Chatswood’, ‘fake grass Ashfield’ and ‘synthetic grass Botany’ are ranking 1st, 1st and 3rd respectively. In October, the focus of the campaign was to complete off-page optimisation in order to improve the website’s ranking and relevancy in Google Search. However, for November, the focus will be to complete on-page optimisation and maintain all keyword rankings that are within the top 10 spots.

    SEO Analysis

  • 91 keywords ranking in top 1-3 (first page) results
  • 11 keywords ranking in the top 4-10 (first page) results
  • Keyword ‘artificial turf Chatswood’ ranking in 1st position (first page)
  • Keyword ‘fake grass Ashfield’ ranking in 1st position (first page)
  • Keyword ‘synthetic grass Wollongong’ ranking in 4th position (first page)
  • Keyword ‘synthetic grass Botany’ ranking in 3rd position (first page)
  • Keyword ‘artificial grass installation Sydney’ ranking in 4th position (first page)
  • Keyword ‘synthetic grass Sydney’ ranking in 10th position (first page)
  • In October, the SEO campaign focused on off-page optimisation strategies to help improve the site’s authority, relevance, and trustworthiness.
  • For the month of November the SEO strategy will continue to focus on more off-page optimisation to gain more quality links for the site. This will help maintain the site’s keyword ranking and relevance.