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Sunflowers & Butterflies – September 2022 Monthly Report

Manager

In September, website traffic saw an increase of 76.9% which implies that users are locating the website through Google Search as a result of the keyword rankings. 1 keyword is ranking in the top 4-10 spots. Keywords such as ‘parenting course Rockhampton’ and ‘parenting classes Wagga Wagga’ are ranking 9th and 11th respectively, we anticipate for its rankings to improve over the coming weeks. Through September, off-page optimisation was completed which the aim to improve the relevancy and trustworthiness of the website. In October, the focus will be to complete on-page optimisation for the keyword ‘parenting classes Wagga Wagga’ as it has a significant amount of monthly searches.

SEO Analysis

  • 1 keyword ranking in top 4-10 (first page) results
  • Keyword ‘parenting course Rockhampton’ is ranking in the 9th position (first page).
  • Keyword ‘parenting classes Wagga Wagga’ is ranking in the 11th position (second page).
  • In September, the SEO campaign focused on off-page optimisation strategies with the goal of improving how Google and users perceive the site’s authority, relevance, and trustworthiness.
  • Through October, on-page optimisation will focus on the keyword ‘online parenting course’ as it has a high level of competition and significant monthly searches. The goal is to help it attain a more solid footing in the Google search results.
  • Sunflowers & Butterflies – August 2022 Monthly Report

    Manager

    In the month of August, the core steps in the SEO campaign were completed where we optimised, titles, meta descriptions, pages and wrote new SEO content for the focus keywords. In September, on-page and off-page optimisation will be completed in order to improve the rankings for the focus keywords and the number of visitors coming to the site.

    SEO Analysis

  • In August, the fundamental first steps in the SEO campaign have been completed. Some of the highlights of the work done are listed below.
  • Page titles and meta descriptions for main pages have been optimised to include vital keywords.
  • Local business schema is now properly implemented.
  • New SEO content pages have also been created.
  • All these measures build the proper foundation to effectively execute the SEO campaign
  • Through September, the on-page and off-page strategies will be carried out for the vital keywords to boost their rankings, with the ultimate goal of bringing them closer to the first page of Google search results and improve customer actions on the site.