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Swiss Wellness Day Spa – May 2023 Monthly Report

by | Jun 7, 2023 | Swiss Wellness Day Spa

Manager Analysis

During the month of May, the SEO campaign marinated successful results, with 46 keywords securing top 1-3 positions on the first page of search results. Additionally, 11 keywords obtained positions within the top 4-10 range on the first page. Notably, the keyword ‘massage Mitcham’ claimed the coveted 1st position in organic search results, demonstrating its strong performance. Similarly, ‘massage Prospect’ secured the 2nd position, while ‘couples spa Adelaide’ and ‘pregnancy massage Norwood’ both ranked 4th on the first page.
Moreover, ‘day spa Adelaide’ and ‘best day spa Adelaide’ exhibited solid performance, occupying the 5th position in organic search results. ‘Pregnancy massage Adelaide’ ranked 8th on the first page, further contributing to the campaign’s success.

On-page optimisation efforts in May centered around enhancing the keyword ‘best day spa Adelaide’, with an expectation of further improvement in the coming weeks. Looking ahead to June, the SEO campaign will shift its focus to off-page optimisation strategies, employing a local citations strategy. This approach aims to enhance the site’s visibility, credibility, and Google presence by acquiring reputable backlinks from local sources. By leveraging these reputable backlinks, the campaign seeks to solidify the site’s authority and improve its overall performance in search engine rankings.

SEO Analysis

  • 46 keywords ranking in top 1-3 (first page) results
  • 11 keywords ranking in the top 4-10 (first page) results
  • Keyword ‘day spa Adelaide’ ranking in 6th position in Google Maps or local search results.
  • Keyword ‘massage Mitcham’ ranking in 1st position (first page) in organic search results
  • Keyword ‘massage Prospect’ ranking in 2nd position (first page) in organic search results
  • Keyword ‘couples spa Adelaide’ ranking in 4th position (first page) in organic search results
  • Keyword ‘pregnancy massage Norwood’ ranking in 4th position (first page) in organic search results
  • Keyword ‘day spa Adelaide’ is ranking in 5th position (first page) in organic search results
  • Keyword ‘best day spa Adelaide’ is ranking in 5th position (first page) in organic search results
  • Keyword ‘pregnancy massage Adelaide’ ranking in 8th position (first page) in organic search results
  • In May, on-page optimisation focused on the keyword ‘best day spa Adelaide’. Its ranking can be expected to improve in the coming weeks.
  • Through the month of June, the SEO campaign will focus on off-page optimisation using local citations strategy to improve the site’s visibility, credibility, and Google presence by providing reputable backlinks to the site.