Swiss Wellness Day Spa – November 2021 Monthly Report
Manager
The month of November is all about increased site traffic and strong keyword rankings in the first page of Google’s search results. We’re thrilled to see that user site visits are up this month by 5.1%. This translates to a total of 2,263 users visiting the site in November, with a considerable 1,826 users coming from the organic search channel. This month’s campaign pools a total of 40 keywords in the top 1-3 positions and 10 keywords in the top 4-10 positions of first page results. Following this noteworthy win is the successful claim of keyword ‘day spa Adelaide’ on the coveted 1st position in Google Maps. Equally impressive are the keywords ‘day spa Adelaide’ and ‘couples spa Adelaide’ — both have secured the 6th position of first page organic search results this month. To further strengthen our campaign, we have boosted the keyword ‘massage marion’ with on-page optimisations in November. We’re excited to see upward movements in the mentioned keyword’s ranking in the coming weeks as a result of this action. For the month of December, we plan to use on-page and off-page optimisations on the keyword ‘massage norwood’ to boost its ranking in the organic search results. Since this keyword has over 700 searches per month on the average, we’re optimistic that the optimisation strategies we’ll utilise will yield promising results for the campaign.
SEO Analysis
Swiss Wellness Day Spa – October 2021 Monthly Report
Manager
We’re pleased to report that the SEO campaign for the month of October produced impressive gains as well as areas for potential. For this month, site traffic is at 2154 users, with 1810 of these users coming from the organic search channel. There is an increase in the number of keywords joining the top 3 positions of first page results at 42 keywords, while a slight dip can be seen in the number of keywords joining the top 4-10 positions. Google Maps ranking for the keyword ‘day spa Adelaide’ is consistently strong at 1st position, while the same keyword makes a massive leap to 4th position from last month’s 9th position of Google’s search results. Keyword ‘couples spa adelaide’ is at 7th position this month from last month’s 5th position. We expect to see upward movements in the ranking of the keyword ‘facials adelaide’ after on-page optimisations were completed in October for the mentioned keyword. We will continue to strengthen our strategy through November with on-page and off-page optimisations for the keyword ‘massage marion’ to move it closer to the first page of organic search results.