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Swiss Wellness Day Spa – March 2023 Monthly Report

Apr 11, 2023

Manager Analysis

In March, the Search Engine Optimisation (SEO) campaign for Swiss Wellness Day Spa yielded positive results. The campaign resulted in 45 keywords ranking on the first page of organic search results, with 9 keywords ranking in the top 4-10 spots. The keywords ‘massage Mitcham’, ‘massage Prospect’, ‘couples spa Adelaide’, and ‘pregnancy massage Norwood’ all ranked within the top 4 positions in Google Search. The keyword ‘day spa Adelaide’ ranked in the top 5 positions in Google Maps or local search results and in the 6th position in organic search results, up from the 12th position previously.

The on-page optimisation for the keyword ‘massage Marion’ was implemented in March and is expected to improve its ranking in the coming weeks. Furthermore, the SEO campaign for April will focus on off-page optimisation strategies to build more natural links and improve the site’s mentions and authority. Overall, the SEO campaign has been successful in improving the business’s online visibility and driving traffic to the website. By ranking highly for relevant keywords in both organic search and Google Maps or local search results, the business is well-positioned to attract potential customers.

SEO Analysis

  • 45 keywords ranking in top 1-3 (first page) results
  • 9 keywords ranking in the top 4-10 (first page) results
  • Keyword ‘massage Mitcham’ ranking in 1st position (first page) in organic search results
  • Keyword ‘massage Prospect’ ranking in 2nd position (first page) in organic search results, up from 4th position (first page) previously
  • Keyword ‘couples spa Adelaide’ ranking in 3rd position (first page) in organic search results
  • Keyword ‘pregnancy massage Norwood’ ranking in 4th position (first page) in organic search results
  • Keyword ‘day spa Adelaide’ ranking in 5th position in Google Maps or local search results
  • Keyword ‘day spa Adelaide’ is ranking in 6th position (first page) in organic search results, up from 12th position (second page) previously
  • Keyword ‘pregnancy massage Adelaide’ ranking in 8th position (first page) in organic search results
  • In March, on-page optimisation focused on the keyword ‘massage Marion’. Its ranking can be expected to improve in the coming weeks.
  • Through the month of April, the SEO campaign will focus on off-page optimisation strategies to build more natural links and improve site mentions and authority.

    • Swiss Wellness Day Spa – February 2023 Monthly Report

    Mar 7, 2023

    Manager Analysis

    The month of February has finished with steady results for both SEO and website analytics. The average session duration continues to increase, where it is now at a total of 1 minute and 51 seconds. This is indicating that users are now spending more time on the website and navigating through pages. For SEO, there are 44 keywords ranking in the top 3 spots and 12 keywords ranking in the top 4-10 spots on the first page of Google Search. Keywords such as ‘day spa Adelaide’, ‘pregnancy massage Norwood’ and ‘couples spa Adelaide’ are ranking 1st, 2nd and 4th respectively. Throughout the month, the focus was to complete off-page optimisation by increasing the amount of citations which aims to improve the site’s presence and ranking in Google Search. In March, the focus will be to optimise the keyword ‘massage Marion’ as it has a significant amount of monthly search volume. The overall goal is to bring it closer to the 1st position in Google Search.

    SEO Analysis

  • 44 keywords ranking in top 1-3 (first page) results
  • 12 keywords ranking in the top 4-10 (first page) results
  • Keyword ‘day spa Adelaide’ ranking in 1st position in Google Maps or local search results
  • Keyword ‘pregnancy massage Norwood’ ranking in 2nd position (first page) in organic search results
  • Keyword ‘couples spa Adelaide’ ranking in 4th position (first page) in organic search results
  • Keyword ‘massage Prospect’ ranking in 4th position (first page) in organic search results
  • Keyword ‘pregnancy massage Adelaide’ ranking in 8th position (first page) in organic search results
  • Keyword ‘day spa Adelaide’ is ranking in 12th position (second page) in organic search results.
  • In February, the SEO campaign focused on off-page optimisation using citations strategy to improve the site’s Google presence and ranking in the local search results.
  • For the month of March, the SEO on-page optimisation will focus on the keyword ‘massage Marion’ as it has a significant monthly search volume. The goal is to maintain its ranking, if not boost it closer onto the #1 position in Google search results.