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Swiss Wellness Day Spa – September 2022 Monthly Report

Oct 7, 2022

Manager

The month of September finished with steady results for the SEO campaign where there were 47 keywords ranking in the top 1-3 spots and 9 keywords ranking in the top 4-10 spots on the first page of Google Search. The keyword ‘day spa Adelaide’ is ranked in the 1st position, with ‘pregnancy massage Norwood’ in 2nd, ‘massage Prospect’ in 3rd and ‘couples spa Adelaide’ in 4th position. Throughout September, the SEO campaign focused on off-page optimisation in order to improve keyword rankings and the relevancy of the website. In October, the campaign will focus on optimising the focus keyword ‘massage Walkerville’ in order to bring it closer to the 1st position on Google Search due to its large search volume. In regards to website analytics, average session duration saw a slight increase of 2.9%, which indicates that customers are spending more time navigating the website.

SEO Analysis

  • 47 keywords ranking in top 1-3 (first page) results
  • 9 keywords ranking in the top 4-10 (first page) results
  • Keyword ‘day spa Adelaide’ ranking in 1st position in Google Maps or local search results
  • Keyword ‘day spa Adelaide’ is ranking in 10th position (first page) in organic search results.
  • Keyword ‘pregnancy massage Norwood’ ranking in 2nd position (first page) in organic search results
  • Keyword ‘couples spa Adelaide’ ranking in 4th position (first page) in organic search results
  • Keyword ‘massage Prospect’ ranking in 3rd position (first page) in organic search results
  • Keyword ‘pregnancy massage Adelaide’ ranking in 3rd position (first page) in organic search results
  • In September, the SEO campaign focused on off-page optimisation strategies to help improve the site’s authority, relevance, and trustworthiness.
  • For the month of October, on-page optimisation will focus on the keyword ‘massage Walkerville’ as it has significant monthly searches. The goal is to bring it closer to the #1 position in Google search results.

    • Swiss Wellness Day Spa – August 2022 Monthly Report

    Sep 7, 2022

    Manager

    The month of August has produced steady results for the SEO campaign and website analytics. Website traffic increased by 7.2%, which is a total of 2,422 users. In terms of SEO, there are 48 keywords ranking in the top 3 spots and 4 keywords ranking in the top 4-10 spots on Google Search. Keywords such as ‘day spa Adelaide’ and ‘pregnancy massage Norwood’ are both ranking in the 1st spot on the first page of Google Search. Throughout August, on-page optimisation was complete for the keyword ‘massage Glenelg’ and we anticipate that the rankings will improve. In September, the goal is to complete off-page optimisation where we will improve the website’s authority and trustworthiness, which in turn will improve the rankings.

    SEO Analysis

  • 48 keywords ranking in top 1-3 (first page) results
  • 7 keywords ranking in the top 4-10 (first page) results
  • Keyword ‘day spa Adelaide’ ranking in 1st position in Google Maps
  • Keyword ‘day spa Adelaide’ is ranking in 6th position (first page) in organic search results.
  • Keyword ‘pregnancy massage Norwood’ ranking in 1st position (first page) in organic search results
  • Keyword ‘couples spa Adelaide’ ranking in 4th position (first page) in organic search results
  • Keyword ‘massage Prospect’ ranking in 3rd position (first page) in organic search results
  • Keyword ‘pregnancy massage Adelaide’ ranking in 4th position (first page) in organic search results
  • In August, the on-page optimisation strategy focused on the keyword ‘massage Glenelg’. The goal was to help push its ranking closer to the first position in Google search results.
  • For the month of September, the SEO campaign will focus on off-page optimisation strategies to help improve how Google and users perceive the site’s authority, relevance, and trustworthiness.