Viking Mortgages – August Monthly Report
Manager
The month of August has produced some pleasing numbers overall. We have seen a slight increase in the overall website traffic despite the large dip we saw during the middle of the month. In terms of the rankings themselves, they are making some very positive progress towards the first page of results Google. It has been particularly impressive to see the improvements for the Sunshine Coast terms as these will be very valuable once appearing on the first page of Google’s results. We will put our focus in the off page strategy over the coming month to see a further boost in the overall rankings in September.
SEO Analysis
August has been another great month of progress for the SEO campaign. We have been able to maintain the number of terms appearing in the top 10 and top 3 positions on Google and see a few massive jumps towards better rankings. The terms ‘home loans cooroy’, ‘home loans mooloolaba’ and ‘mortgage broker nambour’ have jumped 99, 94 and 93 positions respectively which has been great! Another positive win for the month was seeing the terms ‘car finance sunshine coast’, ‘home loans sunshine coast’ and ‘mortgage broker sunshine coast’ move 75, 4 and 3 positions closer to page 1 rankings on Google!
Viking Mortgages – July Monthly Report
Manager
The month of July has been a great initial month of results. While we have seen a dip in the overall website traffic, we did see the traffic starting to become more consistent towards the end of the month which is a great indication that our SEO pages are bringing more people to the site on a regular basis. We will keep an eye on this over the coming month. Our big win for the month though has been the dramatic movements in rankings! Since the SEO pages were sent live last month, we have seen some massive movements across the board with these keywords now working their way towards the first page on Google. We are very pleased with these results and will be monitoring this throughout August before kicking off our off page strategy.
SEO Analysis
July has seen a fantastic first full month of SEO results since the new SEO pages went live. We have seen some massive jumps in rankings and can now see 17 terms appearing in the top 10 results (first page) on Google, with 8 of those terms actually appearing in the top 3 positions on the first page. Some terms in particular that have hit the ground running include ‘car finance buderim’, ‘home loans maroochydore’ and ‘mortgage broker mooloolaba’ which are all sitting on the first page of Google’s results. Over the coming month we will be monitoring these movements to ensure they continue moving in the right direction. Once these begin to stabilise, we will also execute on our off page strategy to help maintain and further boost the rankings.