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Viking Mortgages – July 2020 Monthly Report

Manager

The month of July has been full of wins as we continue to produce highly positive results for the month. We are pleased to see that there is a notable increase in our website traffic worth 29.7% and that our organic (SEO) channel has improved once again in bringing in users to the site. Our average SEO rankings have gone up as we doubled the number of keywords ranking in the top 3 positions of Google while maintaining the number of keywords we have in the top 4 to 10 positions! We are also thrilled to see the keyword ‘mortgage broker mooloolaba’ rank in the top 1 position of search results. To continue this growth for the coming month of August, we aim to see the rest of the targeted keywords move closer to the top 3 positions using on-page optimisations.

SEO Analysis

  • 13 keywords ranking in top 3 (first page) results
  • 8 keywords ranking in top 4-10 (first page) results
  • Keyword ‘mortgage broker sunshine coast’ ranking in 9th position (first page)
  • Keyword ‘home loans sunshine coast’ ranking in 8th position (first page)
  • Keyword ‘mortgage broker mooloolaba’ ranking in 1st position (first page)
  • On-page optimisations will again be used in August to see the rankings for Sunshine Coast keywords move closer to the top 3 positions
  • Viking Mortgages – June 2020 Monthly Report

    Manager

    We are pleased to report impressive results in our SEO campaign for the month of June. Our organic (SEO) channel was responsible for 44 of our users this month, a notable increase from last month’s 38 users. The SEO rankings for keywords in the top 3 positions were maintained, however, there had been a slight decline in the number of keywords in the top 4-10 positions. Despite this movement, the targeted keywords have performed particularly well this month, with some moving up from their previous rankings. A notable example is for the keyword “home loan sunshine coast” moving up from the third page into the second. For the month of July, we will again be using on-page optimisations to secure rankings on the first page of Google search results for our most valuable Sunshine Coast keywords.

    SEO Analysis

  • 6 keywords ranking in top 3 (first page) results
  • 8 keywords ranking in top 4-10 (first page) results
  • Keyword ‘mortgage broker sunshine coast’ ranking in 13th position (second page)
  • Keyword ‘home loans sunshine coast’ ranking in 15th position (second page)
  • Keyword ‘mortgage broker mooloolaba’ ranking in 2nd position (first page)
  • On-page optimisations will again be used in July to see the rankings for Sunshine Coast keywords move to the first page