Viking Mortgages – May 2020 Monthly Report
Manager
The month of May has produced a very pleasing month of SEO results. We have seen a significant 126% increase in website traffic, with the majority of this increase coming from referrals and the organic (SEO) website traffic. From 22 organic website visits in April to 38 in May, this has been a huge win and an indication that by maintaining our rankings during this pandemic we have been able to secure more website traffic now that more people seem to be searching for a mortgage broker service once again. Another win for the month was seeing the Sunshine Coast keywords make their way closer towards the first page of results. We have seen the keywords ‘mortgage broker sunshine coast’ and ‘home loans sunshine coast’ improve their rankings by 2-5 positions each. In the coming month we will be working to maintain these results as well as further boost the Sunshine Coast keywords closer towards the first page of results.
SEO Analysis
Viking Mortgages – April Monthly Report
Manager
The month of April has seen a slower month for the SEO campaign. We have seen a slight increase in the overall website traffic, particularly towards the end of the month. This is likely due to some restrictions being lifted in QLD during this time, and is a pleasing sign for the upcoming month. The SEO rankings have seen fluctuations in both directions over the last 30 days. We have seen the Sunshine Coast rankings slip by a few positions. Over the coming month these keywords will be our focus as we go back to the on-page strategy to encourage these keywords to bounce back into the more valuable positions.