Select Page

WCJJM – September 2022 Monthly Report

by | Oct 7, 2022 | WCJJM | 0 comments

Manager

Website metrics saw a small downturn in September, although there were still positives! The overall trend fell within a relatively high range, with 55.7% of users arriving through organic search channels. That’s a higher percentage than the previous month, which is promising. Average session duration is also up to well over a minute, signalling that the content is relevant to user searches. In terms of SEO performance, the site’s average rank slipped but still remains high at 6.0 overall. We lost some keywords from the top 3 spots, 68% of the total keywords remain in the top 3 spots of Google search results. A large number of them retain the #1 spot as well. In September, we focused on-page optimisation son the ‘jiu jitsu Thomastown’ keyword, which currently ranks 19th. We expect its ranking to improve in the coming weeks. This October, we will focus on off-page strategies to maintain – if not improve – website authority and relevance.

SEO Analysis

  • 119 keywords ranking in top 3 (first page) results
  • 29 keywords ranking in the top 4-10 (first page) results
  • Keyword ‘wing chun Melbourne’ ranking in 1st position (first page)
  • Keyword ‘childrens brazilian jiu jitsu Melbourne’ ranking in 1st position (first page)
  • Keyword ‘wing chun Eltham’ ranking in 1st position (first page)
  • Keyword ‘brazilian jiu jitsu Melbourne’ ranking in 18th position (second page)
  • In September, on-page optimisation focused on the keyword ‘jiu jitsu Thomastown’. Its ranking can be expected to improve in the coming weeks.
  • Through October, the SEO campaign will focus on off-page optimisation strategies to help improve, if not maintain, the site’s authority, relevance, and trustworthiness.