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YBLDHS: LevelUp Independent Living – January 2023 Monthly Report

Manager Analysis

January was a positive month for website metrics, with a 57.7% increase in traffic. There was a peak on January 8th, with 38 users to the site and 32 of them being new. Organic search channels accounted for nearly half of the total users, who spent almost 2 minutes on the website, indicating that the content on the site was relevant. The SEO campaign saw a slight drop in average rank, with some keywords moving from the first page of Google, but 2 keywords reached 1 position and 8 keywords are in the top 3 positions on the first page of Google Search. In January, the SEO campaign aimed to enhance the site’s authority, relevance, and trust through off-page optimisation. During February, the focus will shift to on-page optimisation, targeting the keyword “respite Sunshine Coast.” The objective is to move it to the top of Google search results.

SEO Analysis

  • 8 keywords ranking in top 3 (first page) results
  • 14 keywords ranking in top 4-10 (first page) results
  • Keyword ‘NDIS SIL provider Gympie’ is ranking in the 1st position (first page)
  • Keyword ‘NDIS SIL provider Noosa’ is ranking in the 1st position (first page)
  • Keyword ‘ILO NDIS Gympie’ is ranking in the 3rd position (first page)
  • Keyword ‘ILO NDIS Noosa’ is ranking in the 5th position (first page)
  • Keyword ‘supported independent living Noosa’ is ranking in the 5th position (first page)
  • In January, the SEO campaign focused on off-page optimisation strategies with the goal of improving how Google and users perceive the site’s authority, relevance, and trustworthiness.
  • Through the month of February, the SEO on-page optimisation will focus on the keyword ‘respite Sunshine Coast’ as it has yet to attain a strong footing in the rankings. The goal is to bring it onto the first page of Google search results.
  • YBLDHS: LevelUp Independent Living – December 2022 Monthly Report

    SEO Analysis

  • 5 keywords ranking in top 3 (first page) results
  • 20 keywords ranking in top 4-10 (first page) results
  • Keyword ‘NDIS SIL provider Gympie’ is ranking in the 1st position (first page)
  • Keyword ‘NDIS SIL provider Noosa’ is ranking in the 1st position (first page)
  • Keyword ‘ILO NDIS Gympie’ is ranking in the 3rd position (first page)
  • Keyword ‘ILO NDIS Noosa’ is ranking in the 7th position (first page)
  • Keyword ‘supported independent living Noosa’ is ranking in the 7th position (first page)
  • In December, SEO optimised pages for ‘Supported Independent Living’, ‘Short Term Accommodation’, ‘Individualised Living Options’ and ‘Community Participation’ were published on the website. These four pages will also be used as source for the creation of SEO location pages, which is now ongoing.
  • Through the month of January, the SEO campaign will start off-page optimisation strategies, with the goal of building more natural links and improving site mentions and authority. This will help in boosting the site’s authority, relevance, and trustworthiness in the eyes of Google.